Tony PopeBusiness
Broker

Straight answers · No obligation

The work happening behind your sale

Much of what a broker does never shows up in an advertisement. These are the parts of the job that decide whether your sale reaches settlement at a price you are happy with.

Nothing on this page is a sales pitch and nothing here is charged for. Last updated 15 September 2026.

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Much of what a broker does never shows up in an advertisement. These are the parts of the job that decide whether your sale reaches settlement at a price you are happy with.

Marketed without being identifiable

Your business is presented without being identifiable, across the major business sale portals and directly to buyers, so you can keep trading normally while it is on the market.

A buyer list built for your business

A target list built for your business specifically: trade buyers, competitors who need your capacity, operators and investors, plus the buyers already registered with me. They get approached, not waited for.

A price that survives an accountant

Your normalised earnings assessed against comparable sale evidence rather than a rule of thumb, which is what makes the number hold up when a buyer's accountant starts pulling at it.

Deals held together to settlement

Buyer qualification, negotiation at arm's length, and managing due diligence alongside your accountant and solicitor. Sales that fall over, fall over here.

THE APPOINTMENT

The form that creates the fee, and the 2024 case that shows what turns on it

A Queensland agent must not act for you until you have signed a written appointment. That is section 102 of the Property Occupations Act 2014 (Qld), maximum penalty 200 penalty units, $34,540 at the penalty unit value from 1 July 2026. For a business the approved form is the PO Form 6A, commercial agent appointment or reappointment, version 1 dated May 2024. It runs to ten parts, and part 3 is headed property or business details, which is the answer to anyone who tells you the Queensland form is only built for houses.

The appointment is not paperwork sitting beside the deal. It is the source of the fee. Section 89 says a person cannot sue for, recover or keep a reward or expense unless the person held the appropriate licence, was authorised under it, and was properly appointed under part 4. Section 89(2) makes suing for or keeping the money outside those conditions an offence in itself, maximum 200 penalty units. The Real Estate Institute of Queensland states that section 112(4) renders an appointment “ineffective from the time it is made” where it does not comply with section 104. An appointment with the wrong entity name, a blank term or an unstated commission trigger is not a defect to be tidied up later. It is an appointment that never existed.

THE APPOINTMENT

How much turns on that is a matter of record. In Podium Project Marketing Pty Ltd v B Global (Aust) Pty Ltd [2024] QDC 219, the District Court of Queensland, Barlow KC DCJ, decided 12 December 2024, awarded an appointed agent $253,000 plus interest. The court worked through section 89 and then through the effective cause test taken from LJ Hooker Ltd v Adams Estates Pty Ltd: “The inquiry is whether the actions of the agent really brought about the relation of buyer and seller.” The agent had reached the buyers through sub agents and had never met them. The court held that more than one party can be an effective cause of a sale at the same time, and that direct contact with the buyer is not required. Section 102(6) is the provision that lets agents work together with an already appointed agent without each holding a separate appointment.

Two things follow for you, holding a blank form across a table. The fee follows the appointment and the causal link, not the visible effort, so the document decides who is paid and on what trigger. And these amounts are large enough to litigate, which means the ten minutes you spend on parts 4, 6, 7 and 8 before you sign are the cheapest ten minutes in the whole sale. Part 9 of the form says so itself, in capitals, immediately above the signature block: “THE CLIENT IS ADVISED TO SEEK INDEPENDENT LEGAL ADVICE”.

THE APPOINTMENT

Be careful with anything you are told about the term. Section 110 limits reappointment for a sole or exclusive agency for the sale of residential property to “1 or more terms of not more than 90 days”, and section 110(2) says that limit does not apply to a commercial scale appointment. Whether any statutory cap applies to a business appointment could not be confirmed from the Act text, because section 103 could not be retrieved from legislation.qld.gov.au. So do not assume a business appointment is capped at 90 days, and do not accept the word “standard” as an answer. The term is whatever part 4 of your form says. Read part 4.

Ask what it is worth

Free, in writing, and nobody finds out you asked. Tell me the trade and the suburb and I will do the rest.

Give me one or the other. Both is easier.

Optional. It only changes how I prepare.

Before you send this. Tony Pope, licensed Queensland business broker (ETP Consulting Pty Ltd as trustee for ETP Investments Trust, ABN 36 211 950 299, OFT licence 4963575) collects what you type here so I can answer you and, if you ask for one, prepare an appraisal. I do not sell or rent it. There is no newsletter, and the only list is the optional one you can tick below. Leaving it unticked is recorded as a no, not as a blank. Alongside what you type, this form records the IP address it came from, the browser and device you used, and the page or search that sent you here, so I can tell a real enquiry from an automated one. If you go on to sell, the law requires me to verify your identity and to keep those records for seven years. Some of what I hold is processed outside Australia: bookings through Calendly and website analytics through Google are handled in the United States, the automated check that tells a person from a robot on this form is run by Cloudflare in the United States, if you use the chat assistant your conversation is processed by Anthropic in the United States, and the email this form sends is processed by Resend in Japan. The record itself is stored in Australia. You do not have to give me any of this, but without a name and a way to reach you I cannot reply. The privacy policy explains how to see what I hold, correct it, or complain. Read the privacy policy.

Nobody finds out you are selling. This goes to me only, into my own database in Sydney. I will not contact your accountant, your landlord, your bank or your staff, ever, unless you ask me to.

If you would rather not put anything in writing yet, ring 0431 124 128. Prefer to pick a time yourself? Book a time in my diary.

Find out where you actually stand

Before you decide to do it alone, have the conversation that tells you what the alternative actually looks like. Thirty minutes, no cost, no obligation, and nothing said in it goes anywhere.